Nobody tells you where the seatbelt is supposed to sit.

Ask most people and they'll say a seatbelt is a seatbelt. You put it on. It works.

But the NHS gives pregnant drivers one specific instruction: low and snug on the hip bones, below the bump. NICE puts it in five words — above and below the bump, not over it. Ireland's road safety authority spells it out further: flat on your thighs, over your pelvis, not your bump.

If nobody has ever told you that, you're in the overwhelming majority. It takes thirty seconds to explain and it almost never gets said.

The problem isn't the belt. It's that it won't stay put.

Around twenty weeks your uterus rises up out of your pelvis, and from that point the lap belt has nowhere flat left to sit. So it climbs.

You already know this, even if you've never named it. You push the belt down in the driveway. By the second roundabout it's back up over your bump. You tuck it under, brake for a cyclist, and there it is again.

That re-tucking isn't you being fussy. It's the actual problem — and it's why tucking alone was never going to solve it. The belt doesn't stay where you put it.

What this does.

It anchors the lap section of your own seatbelt low across your hips and thighs, so it stays in the position the guidance describes instead of riding up.

Your seatbelt works exactly as it did. This doesn't replace it, doesn't touch the shoulder strap, and doesn't attach to your car. It sits between you and the seat, holds the lap belt down, and comes out in seconds.

• Works with any standard 3-point seatbelt
• On in about ten seconds — no tools, nothing to install
• Fully adjustable, one size, from bump to bump
• Nothing permanent. Moves between cars in seconds
• Comfortable on the school run and on three hours of motorway

What we're not going to tell you.

We're not going to claim this will protect your baby in a crash. Nobody can honestly promise that, and you've had nine months of people trying to sell you things. You can spot it coming.

Here's what we'll say instead. The position your midwife would show you is the right one. It's also uncomfortable enough that most women don't hold it. This makes it comfortable enough to hold.

That's the whole product. If your belt already sits low and stays there, you don't need this. Genuinely.

Free tracked delivery, anywhere in the UK.

Five to eight working days. Ten at the busiest times of year, and we'd rather tell you that now than have you wondering on day nine.

You'll hear from us twice: once when your order leaves us, and again with a tracking link the moment it starts moving. No silence, no guessing.

When to order. Most women first notice the belt riding up around twenty weeks. If you're there or past it, order now — allowing for delivery, ordering by around thirty weeks gives you real use out of it rather than a fortnight at the end.

If it hasn't arrived within ten working days, email us. We'll chase it, and if it's genuinely lost we'll send another or refund you. You won't have to ask twice.

Thirty days. Change your mind for any reason and we'll refund you.

Not "any reason within our terms." Any reason. It arrived and you'd gone off the idea. Your bump sits differently than you expected. You tried it twice and it's not for you. Email us and we'll process it.

And if it doesn't fit your car — keep it.

It works with any standard three-point seatbelt, which is nearly every car on the road. But if yours is unusual and it won't sit right, tell us and we'll refund you in full. Don't post it back. Don't queue at the Post Office at thirty-four weeks to return a £30 item. Keep it, pass it to a friend, bin it — that's our problem, not yours.

We'd rather lose the sale than have you out of pocket for something that didn't work.

This sits on top of your statutory right to cancel within fourteen days under the Consumer Contracts Regulations 2013. Your legal rights are unaffected either way.

Will it fit my car?
Almost certainly. If your car has a normal three-point seatbelt — one that comes over your shoulder and clicks in at your hip — it fits. It doesn't attach to the car at all, so there's nothing to be compatible with. And if it somehow doesn't work in yours, keep it and we'll refund you.

When should I start using it?
Most women notice the belt climbing from around twenty weeks, when the bump starts clearing the pelvis. Some start earlier because long drives get uncomfortable sooner. There's no wrong time — if the belt is bothering you, it's the right time.

I'm already 34 weeks. Is it too late?
No, and this is when it does the most. The belt is at its most awkward in the final weeks, and that's exactly when women stop bothering to reposition it. Allow five to eight working days for delivery and you've still got a month of driving ahead of you.

Does it change how my seatbelt works?
No. It doesn't replace your seatbelt, reroute the shoulder strap, or interfere with the buckle. It holds the lap section low across your hips and thighs, which is where the guidance says it should be sitting anyway. Your belt still retracts and locks exactly as it did.

Can I use it as a passenger, or in the back seat?
Yes — anywhere with a standard three-point belt. Plenty of women buy two and leave one in their partner's car, because the whole point is that it's there when you need it rather than in the boot of the other car.

How long does it take to put on?
About ten seconds after the first go. There's nothing to install and nothing to adjust once you've set it to you.

I'm not sure I actually need this.
Then here's an honest test. Next time you drive, notice whether you reach down and reposition the belt. If you don't — if it sits low across your hips and stays there the whole journey — you don't need this and we'd rather you kept your money. If you catch yourself doing it more than once, that's what this is for.

Can I use it after the baby's born?
No, and we'd rather say so. It's designed around a bump. Once you're not carrying one, a properly positioned standard seatbelt does the job on its own. It's a pregnancy product with a pregnancy-shaped lifespan.

What if I want to return it?
Email us within thirty days and we'll refund you. If the issue is fit, keep the product — no return needed. For anything else we'll tell you where to send it, and it's a UK address.